Our client is a Spanish SaaS Start-up that helps attract, manage and hire top talent. They work in autonomous and self-sufficient teams and are always looking for passionate people who like to do things differently.
As a new-creation role within the team, the Marketing Manager will be the 25th person aboard and will work hand in hand with founders and the whole team.
This role will take the lead and serve as the bridge between the company and its audience. The Marketing Manager will be responsible for planning and tracking the budget and strategy of the entire marketing department, working closely with the CEO and the Content and Design team.
MAIN RESPONSIBILITIES
* Propose and implement the company’s Marketing Strategy.
* Create promotional information to drive business and coordinate multiple channels.
* Direct social media strategies, monitoring and improving SEO.
* Manage budgets for marketing campaigns, evaluate their performances, and troubleshoot those that are not performing well.
* Develop plans to maximize the company’s profits or market share.
* Monitor trends in the industry.
* Analyze customer feedback from different channels and come up with new ways to promote the company.
* Elaborate Inbound and Growth Marketing strategies and propose accurate software tools and actionable ideas to implement them.
* Identify areas for improvement, develop experiments to test hypotheses, and analyze results regarding: Customer acquisition costs (CAC), Customer lifetime value (LTV), Return on ad spend (ROAS), Subscriptions and Conversion rates, Content engagement and reach, Email and click rates, Customer retention rates, and churn.
REQUIREMENTS
* 3-4 years experience as part of Marketing teams, especially in inbound and growth marketing.
* Experience working for Start-ups, especially in the SaaS ecosystem.
* Experience working in the B2B scenario.
* Data-driven and strategic mindset; experience working with Google Analytics.
* Strategic thinking, creative, problem solver, organized, detail-oriented, proactive, dynamic, and team player.
* Ability to turn goals, objectives, ideas, and/or KPIs into actionable plans.
* Able to influence and persuade others in business; entrepreneurial mindset.
* Fluent in English.
BENEFITS
* 23 days for holidays + your birthday + December 24 & 31.
* Career Plan.
* Flexible and free toolkit to develop your ideas and implement your Marketing creativity and skills.
* Multicultural team and a very cool atmosphere at the office with coffee/breakfast included.
* Flexible schedule, with the option to work from the office in Chamberí, Madrid.
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