Trade Marketing Manager
Madrid
Madrid, Community of Madrid, ES
Job Responsibilities:
To develop and execute the trade marketing plan in achieving the marketing and sales objectives in offline channels through the implementation of appropriate product mix, in-store presence, activations and promotions.
* Looking after all trade promotions (placing promotions based on marketing calendar).
* Weekly market visits - monitoring competitor activities, pricing strategy, current promotions and stock level across POS (point of sale).
* Monitoring stock movement to store, suggesting promotions or trade deals on slow-moving or near expiry products.
* Executing BTL activities (new product launch and listing, sampling, consumer promotions).
* Actively taking part in product launch (giving presentation to sales team on new SKU).
* Follow up with sales/product manager in order to achieve estimated sales on trade deals.
* Tracking down the sell-out data by SKU and analyzing each product on a weekly basis for each POS/store.
* Preparing sales tracker for the same.
* Conducting market research such as customer questionnaires and focus groups.
* Monitoring competitor activity and evaluating visibility & market coverage of our products through weekly market visits.
* Contributing & executing marketing plans & projects.
* Collecting and disseminating Best Practices for profitable trade marketing activities.
Job Requirements:
* Bachelor Degree in Marketing or any related field.
* 5-7 years of experience in Trade Marketing, with a background in tobacco/Vape/FMCG industry preferred.
* Great communication skills; able to build trusted relations both internally and externally.
* Able to work under pressure in a startup company.
Who We Are:
Founded in 2019, RELX International is a multinational e-vapor company that markets and sells RELX, the world's leading independent e-vapor brand. Our mission is to make RELX a trusted brand for adult smokers through state-of-the-art products, industry-leading technologies, and scientific advances in collaboration with talented and committed people around the globe.
With RELX, you are:
* An dedicated entrepreneur in a promising and fast-growing business.
* Evolving along with a trusted, engaging, and talented team.
* A pioneer in a new emerging industry.
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