We are seeking an enthusiastic Marketing Manager who has a passion for FinTech, blockchain, cryptocurrencies, and digital wallets.
Responsibilities
* Works closely with leadership to develop brand promotion and communications strategies to improve brand awareness and perceptions across all Business Units in a few key markets;
* As the 'marketing guardian', maintain brand integrity across all company marketing initiatives and communications;
* Align the company around the marketing’s direction, choices, and tactics;
* Planning and execution of all communications and media actions on all channels, including online and offline;
* Work closely with the social media and PR team to develop 360 integrated end-to-end campaigns.
Requirements
* 3-5 years experience in brand marketing (less experience will be considered as Marketing Executive);
* Proven ability to develop brand marketing strategies and recommendations to senior leadership;
* Experience working in tech/crypto/startups;
* Experience working across multiple business lines and senior stakeholder management;
* Global experience working across different regions;
* Excellent understanding of full marketing mix;
* Strong analytical skills partnered with a creative mind;
* Knowledge in the crypto industry is highly advantageous;
* Outstanding communication skills and proficiency in Mandarin is a plus;
* Strong project management abilities.