Job Description SummaryThe Marketing Ultrasound Manager (f/m) is responsible for developing, executing and sustaining the GE Healthcare strategic initiatives across the segments within Iberia LCT. This involves identifying, evaluating and prioritizing growth opportunities across the segments, building the long term strategy and leading the activation of the strategy through the establishment of programs and initiatives that will be driven in partnership with the Commercial Segment teams. This role also drives alignment around market trends share performance, competitive insights and opportunities for investment. Within this responsibility this role will act as manager of the marketing team members within Ultrasound Iberia business unit a mix of direct indirect reporting lines. This position reports direct to the HCS Marketing Director of GE Healthcare Iberia.GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition, turn ideas into world changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job DescriptionRoles and ResponsibilitiesIdentify mid term (1 3 years) market, clinical, customer and competitive trends, within Iberia that will influence the commercial strategy for GE HealthCare and provide guidance prioritization on how to prepare for / pre empt trends in order to define the strategy for accelerated business growth.Establish and drive growth marketing programs (incl. Omnichannel programs) across Iberia to activate and operationalize the strategy, in partnership with Commercial teams key metrics will be share, leads, opportunities and orders; drive high quality marketing activities (digital, events) for the LCT with the goal to grow funnel through qualified leads.Identify out of the box, innovative solutions and services that could help drive competitive advantage in the Iberian market (e.G., developing business case for pursuing new business models, programs)Own KOL and thought leadership objectives and programs for Ultrasound business and work with International segments leader to localize positioningPartner with regional modalities, zones, institutional leadership, commercial teams to support execution of key initiativesRequired QualificationsBachelors degree in marketing, Business Administration or related fieldExperience (7+yrs) in field marketing or product marketing and Omnichannel Marketing planning activationDemonstrated ability to plan, lead, market, and execute programs including documentation, presentations, data, metrics analyticsCustomer oriented with proven skills to lead teams and shape a marketing strategySolid problem solving skills (ability to manage and resolve conflict and propose solutions to both internal team members and external customers)Operational mindset and ability to translate strategy