Digital Marketing Automation and AI Specialist
The Digital Marketing Automation and AI Specialist will play an important role in shaping the future of our digital marketing operations.
Main Responsibilities
* Operational Efficiency: Identify areas where team efficiency can be improved by leveraging AI tools, and collaborate with internal teams to test and develop best practices to automate SEO and paid Digital Media related manual tasks through the use of GAI.
* Collaborate with Team Members: Collaborate with the Digital Marketing and Performance team on collecting and prioritizing use cases, designing test approaches, and building effective GAI solutions.
* Stay Updated: Stay informed about the latest trends, advancements, and emerging technologies in GAI, particularly those relevant to digital marketing and advertising.
About the Ideal Candidate:
* BA or BS Degree, preferred in related field of study, including Business Administration, Marketing, Advertising, Business Intelligence, Statistics, or Finance.
* A minimum of 3 years of experience in Digital Marketing, SEO, Paid Media, Content Marketing, social media, Google Analytics with experience in the hospitality industry a plus.