Summary
We are recruiting for a Marketing Coordinator to join our diverse and vibrant Hotel Marketing team.
If you are a creative individual with analytical skills and a passion for Marketing & Distribution we'd love to hear from you.
Key Objectives For This Role Include
* To support the implementation of our hotel marketing plan, resulting in new arrivals and revenues for our European hotel budget.
* Create inspiring Direct Marketing campaigns, including those on our brand websites, email marketing and third party OTA's distribution channels.
* Work closely with the team to support all Hotel Marketing efforts for our x24 brand properties in Europe.
* Work closely with our third party suppliers to optimise property visibility and content.
* Support the Regional Market Managers identifying new channel distribution opportunities, including the setup & onboarding of new contracts.
* Through effective administration, maximise market share and overall European hotel revenue generation.
Essential Job Functions
DIRECT MARKETING
* Build and coordinate inspiring direct marketing campaigns through the brand and sub websites for European Resorts.
* Monitor and oversee property campaigns & content on all brand websites for European Resorts.
* Coordinate activity through the property management systems, working with E-commerce colleagues.
* Coordinate the implementation of Email deployments.
* Proactive coordination of all online property content, erratas and policies.
* Submitting and following up on creative Workfront project requests.
* Liaise with internal and external business partners to maximise direct revenue generation, such as E-commerce or third party agencies.
EXISTING THIRD PARTY DISTRIBUTION
* Maintaining and improving content and property listings on third party websites.
* Updating all distribution channels with errata notice updates and policies.
* Creation of third party offers and promotions e.g. flash deals and OTA discount promotions.
* Proactive coordination of property administration such as new project work, general administrative updates or marketing initiatives.
* Maximise relationships with third party distribution contacts, including communication through Microsoft Teams, phone, email and face to face.
NEW THIRD PARTY DISTRIBUTION
* Setting up content builds for new distribution channels and third party contracts.
* Coordinating the build process and implementation of new contracts across all teams within department.
* Ownership of project implementation from contract handover stage.
* Submitting PCAS forms, finalising contracts with legal, signature and filing.
* Setting up accounting suppliers for payments of new contracts.
Other Administration
* Keeping the channel log document up-to-date at all times.
* Keeping all marketing activity documents up-to-date at all times.
* Managing stock levels and reproduction of printed collateral including promotional items.
* Updating campaign tracking performance figures, reporting and analysis of data.
* Updating the marketing costs tracker with actual spend & submitting to accounts.
* Keeping all team training manuals up-to-date at all times.
* Keeping marketing procedure manuals up-to-date at all times.
* Scheduling and attending company webinars for personal development.
* Participation in daily team catch-up calls.
* Proactive in the personal development planning process each month.
* Contribute with effective ROI initiatives to increase overall EU revenue generation.
* Attending industry events and trade shows (when required).
* Supporting the Groups Department (where appropriate).
Education And Experience
* Advanced speaking and writing skills in Spanish and English.
* Degree-level education in marketing, business management or similar area preferred, but not essential.
* Previous experience of working in a marketing, e-commerce or hotel industry role preferred, but not essential.
* Ability to prioritise own workload with a high degree of flexibility.
* Strong business and organisational skills.
* Strong problem solving through ability to diagnose and implement solutions.
* Effective, confident communicator, excellent speaking, reading and writing skills.
* Ability to multi-task with a strong eye for detail.
* Good understanding of Microsoft Office based applications, excel, word & PowerPoint.
* Power BI knowledge preferred, but not essential.
* Must be well presented.
Required Sometimes
* Attending industry events and trade shows.
* Visiting resorts to identify new marketing opportunities and build commercial relationships.
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