Ingeteam is an international technology group specializing in electrical energy conversion, with state-of-the-art technology. We strive to understand our customers’ needs to offer the most suitable and competitive products, systems, and services. Our people are key to our success. Without our team, we would not be able to adapt, innovate, and succeed in the way we do.
We are looking for a person with a university degree in Marketing/Communication/Business for the position of Digital Marketing Specialist, integrated into the Wind & Hydrogen department.
Location: Ingeteam’s workplace in Sarriguren (Navarra) / Zamudio (Bizkaia).
MISSION:
As the Digital Marketing Specialist, you will work closely with the Global Marketing Director of the corresponding sector, assisting in planning, executing, and optimizing digital marketing campaigns across platforms and channels.
RESPONSABILITIES:
* Campaign Management: Assist the Global Marketing Director in planning and executing multi-channel digital marketing campaigns, including paid search, display, social media, and email.
* Content Creation: Develop, write, and proofread engaging content for digital platforms, including social media, emails, and website, ensuring alignment with brand guidelines.
* SEO & SEM: Conduct keyword research, manage SEO and SEM initiatives, and monitor rankings to boost organic traffic and optimize paid search efforts.
* Analytics & Reporting: Track, analyze, and report on digital marketing performance using Google Analytics, social media insights, and other tools, providing data-driven recommendations.
* Social Media Management: Create, schedule, and manage social media content calendars. Monitor engagement and respond to interactions to boost brand presence.
* Email Marketing: Assist in the development, execution, and optimization of email campaigns, focusing on segmentation, personalization, and A/B testing.
* Collaboration: Coordinate with design, commercial, and product teams to create cohesive, impactful campaigns, ensuring alignment with the business unit goals.
EDUCATION & REQUIREMENTS:
* Bachelor’s degree in Marketing, Communications, Business, or a related field.
* Native English speaker with Spanish proficiency required or fully bilingual (Spanish/English); strong written and verbal communication skills.
* Experienced in Google Analytics, Google Ads, LinkedIn Campaign Manager, email platforms (e.g., Mailchimp), CRM tools (e.g., HubSpot, Dynamics) and marketing automation platforms.
* Knowledge of SEO strategies, keyword research, and content optimization. Well-versed in landing page optimization, A/B testing, and user funnels.
* Strong mix of analytical thinking and creative execution.
* Organized and able to handle multiple projects and deadlines in a fast-paced setting.
* Possess a B1 driving license.
Preferred skills:
* Design skills or familiarity with graphic tools (e.g., Canva, Adobe Creative Suite) is an asset.
WHAT WE OFFER:
We are Ingeteam, a team of more than 3,600 people present in 14 countries, convinced that there is a different way to generate, transport, store, and consume energy more efficiently and sustainably, and we will dedicate all our efforts to this in the coming years. The energy transition is no longer the future; it is our present, and to face this challenge, we have created the movement “The Real Dream Team” composed of heroes and heroines like you who share our dream: a world where energy production is clean.
You will have:
* Full-time with a flexible split schedule. From Monday to Thursday, 8.5 working hours plus lunch time, with flexible start times from 7:00 to 9:30 am. Fridays in July and August: continuous schedule of 6 hours, with flexible start times from 7:00 to 9:30 am.
* Work-life balance policy
* 1 day of remote work or 2 afternoons of remote work