Role Purpose
The Growth Marketing Manager Plazo position is responsible of marketing and growth strategy for the Plazo project in Spain. To achieve sales and growth goals, keep the budget plan agreed with the CMO & Country Manager. Lead the local team and coordinate the strategy in SEO, PPC, Direct Marketing, Affiliates and other strategic partnerships with the goal to secure growth plans.
Primary Responsibilities
Define Strategic Plan:
* Define strategy for company growth and sales targets per product (Plazo)
* Define annual budget with targets
* Manage Online and offline strategy
Negotiation:
* Negotiation with partners and potential partners that could help to the company growth
KPIs monitoring + reporting:
* KPIs monitoring per channel
* Analyze results with a business perspective not only from a marketing point of view, but also implications to on related product and risk KPIs
* Update daily and weekly reports
* Create a specific monthly report for company investors
* Participate in the company reporting meetings with the top management
Achieve sales goals (monthly + yearly):
* The Growth Marketing Manager Plazo role for Spain is very linked to sales. Achieving monthly goals of sales is part of the daily basis.
Operations:
* Create and prioritize tasks with Product and Risk teams to follow the strategic roadmap to achieve the company’s objectives.
Knowledge & Skills
Knowledge/Abilities:
* Knowledge of latest online marketing trends Knowledge in marketing management
* Knowledge in economics and finance (it is key to lead growth in FinTech sector) Knowledge and ability for business administration
* Proficiency with Tableau, Microsoft Excel, Google Analytics, Google Adwords, Jira, and Confluence
* Proficiency with online CMS and marketing tools:
Wordpress, Supermetrics, Semrush, Facebook Ads.
* Ability to achieve goals and work under pressure
* Ability to work independently and lead the different team members to achieve company growth
* Ability to implement a marketing mix strategy in a fast-growing online company
Skills:
* Excellent leadership skills. Focus on reaching results.
* Excellent verbal and written communication skills
* Excellent analytics skills
* Critical thinking (think outside of the box) Strong project management and planning skills Proficiency in financial analysis to optimize growth with minimum cost Market research and launch of new products
* Strong project management and planning skills
* Proficiency in financial analysis to optimize growth with minimum cost
* Market research and launch of new products
Experience
If you are able to make a business growth x2 (or x3) in a year, you have all the experience that we need :
) You should be a growth-hacker. Experience is just a number, in marketing, the number that matters is the one from results. The ROI of your actions defines you.
Benefits
Private health and dental insurance.
Discounted gym membership.
Freedom to work from home two days a week.
Kitchen with free coffee and fruit each Monday, Wednesday and Friday and snacks.
Team building activities and work in an international and passionate environment.
Don't miss the opportunity to be part of a company that values innovation and talent! Join us and take your career to the next level