We manage more than 300 Mobile Apps & Games for other companies that are daily discovered by millions of new users and that have been downloaded hundreds of millions of times.
We are looking for a Paid Media Specialist to design and execute advertising campaigns on different platforms, as well as their follow-up.
Tareas
* Competitor and market analysis to find traffic opportunities for the company.
* Coordination with other ASO, Product and Business departments for common growth strategies.
* Tracking and analyzing key metrics affecting the department to inform management for joint decision making.
* Responsible for major game and app campaigns in our portfolio.
* Create, execute and optimize campaigns across advertising platforms such as Facebook Ads, Google Ads, Tik Tok, Snapchat or Search Ads.
* Ability to commission the necessary creatives that lead to successful campaigns
* A/B testing and KPI management on iOS and GP marketplaces.
* Analysis of key metrics and data in search of increasing ROAS.
* Setting up and managing programmatic advertising campaigns across various platforms such as Display & Video 360, The Trade Desk, or similar DSPs (Demand-Side Platforms).
* Managing relationships with ad exchanges, ad networks, and others.
* Coordination with other ASO, Product and Business departments for common growth strategie
Requisitos
* Minimum 1 year of experience performing campaign optimization on Facebook Ads, Google Ads, TikTok and similar companies in the industry.
* Degree in marketing, ADE, journalism and related disciplines.
* Master's degree in SEM, Digital Marketing, Digital Analytics or related disciplines.
* High communication, strategic and team management skills.
* Experience working with mobile attribution services (AppsFlyer, Adjust...).
* Analytical skills and passion for data.
* Advanced level of Microsoft Excel and Powerpoint
* Ability to self-manage and multitask
* Ability to work under pressure with short deadlines
* Proactivity and willingness to learn
* Minimum level of English B2
* Any knowledge of a language other than English would be an asset.
* Experience in ASO would be an asset.
Beneficios
* International projection: We are a global company and your work will have worldwide exposure.
* A significant project: Be part of the creation of a unique project within a sector as vibrant as mobile applications.
* Creative freedom: We let you be the author so that you feel you have an impact on the decision making that influences the results.
* Meaningful relationships: Learn from (and teach) some of the brightest and most skilled people you'll meet. We seek to create a space where talent flourishes and there is mutual support. We hire talent and leave ego at the door. Mutual support and respect are everything - you're unlikely to find a more harmonious group.
* Continuous training: We support continuous learning with training and professional growth support.
We don't offer remote or hybrid work, it is 100% face-to-face (Nuevos Ministerios, 28020, Madrid).