Company Overview
Taylor Hopkinson have partnered with a global leader in clean energy, which spans generation, storage, and software.
Role Overview
This role involves crafting and executing marketing strategies to elevate the company's brand visibility and reputation. The ideal candidate will have a strong background in marketing, with expertise in the renewable energy sector and experience managing marketing activities on a regional scale.
Responsibilities:
* Conduct market research to identify emerging trends, opportunities, and challenges in the renewable energy sector.
* Stay updated on industry developments, competitor activities, and regulatory changes to inform the company's business strategy in these regions.
* Develop and execute comprehensive marketing plans to promote the company's products and services.
* Lead public relations efforts, including media outreach, press releases, and content creation to boost brand awareness and engagement.
* Build and nurture relationships with key stakeholders to foster long-term business cooperation.
* Plan and manage the company's participation in major industry events and exhibitions, ensuring their success.
* Collaborate with cross-functional teams to align marketing initiatives with the company’s business goals and maintain consistent messaging.
Requirements
* Bachelor's degree in Marketing, Business Administration, Energy, or related field. A Master’s degree is a plus.
* Experience in marketing or business development in the renewable energy or sustainability sectors.
* Strong communication skills in English, both written and spoken; proficiency in additional European languages is advantageous.
* Willingness to travel frequently.
* Proficiency in digital marketing tools and platforms.