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Lead • Castellón de la Plana
Descripción del trabajo
Product Lead (Marketing Technology Team)
Other location_on Spain
Hi there!
We are Semrush, a global IT company developing our own product—a platform for digital marketers. New stars are born here, so don’t miss your chance.
This is our Product Lead role for those who strive to implement functional processes and drive them to full completion.
Responsibilities:
* Prioritization and planning management: Conduct prioritization sessions to assess the impact and urgency of each task, ensuring alignment with overall business goals.
* Keeping a product backlog: Maintain a clear and organized backlog, ensuring all tasks are well-defined, prioritized, and ready for the development team to execute efficiently.
* Communication and synchronization with stakeholders: Regularly update stakeholders on project statuses, gather feedback, and ensure their needs are incorporated into the product roadmap.
* Planning and maintaining quarterly and annual roadmaps for marketing products, including updating tasks and setting priorities.
* Tracking and coordinating the launch of new projects and features: Oversee the end-to-end process of launching new projects and features, ensuring deadlines are met and objectives are achieved.
* Communication and synchronization with the dev team: Provide clear requirements and updates to the development team, ensuring seamless collaboration and timely delivery of features.
* Collaborate with a product designer to plan and implement product solutions.
* Participate in retrospectives with the dev team, discuss results, and improve processes.
* Assistance in creating and supporting long-term (1 year) and short-term product roadmaps: Help draft and manage long-term and short-term product roadmaps, aligning them with marketing objectives and development capabilities.
* Formulation, defense, and testing of product hypotheses: Develop product hypotheses, present and justify them to stakeholders, and test them using data-driven methods to validate effectiveness.
* Monitoring and analysis of product, business, and dev metrics.
* Working with data to make informed product decisions and using analytics to evaluate the effectiveness of implemented solutions.
* Ensuring alignment of product goals, timelines, and expectations across all stakeholders.
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