Social Media Manager - French Fluent
Are you driven to create and execute impactful social media strategies for a company poised to influence millions worldwide? Do you have the ambition to manage and grow international communities across platforms, turning followers into engaged advocates? Do you thrive on crafting innovative campaigns, scaling social media presence, and shaping trends? Do you want to channel your creativity and passion for excellence into building a brand that inspires, empowers, and truly changes lives? Are you inspired to be a key player in building a massive EdTech company that will empower millions of people? We want to inspire people and empower them to be the better version of themselves.
Freedom: feeling free to work remotely or hybrid and being trusted to deliver.
Ambition: growing up surrounded by smart colleagues driven to create an iconic brand.
Impact: contributing to transform people's lives at scale and feel your own impact in the company.
YOUR MISSION
Reporting to the VP Marketing, you'll be in charge of building a social media team, planning the social media strategy, creating innovative concepts and developing the social media presence. To do so, here are your 6 responsibilities:
1. Win two YouTube distinct battles: Leverage your in-depth knowledge of YouTube to create and deliver groundbreaking content ideas.
2. Direct and empower partnerships with agencies and video editors to ensure all video productions are high-quality and aligned with our brand vision.
3. Own and drive the editorial calendar with precision and creativity, ensuring consistent and impactful publication.
4. Innovate and deliver scroll-stopping thumbnails that elevate engagement (strong design skills required).
5. Craft impactful shorts using basic editing skills (Premiere Pro or AI tools).
6. Recruit a passionate writer and researcher to craft compelling scripts for documentaries and innovative video formats.
Create hype on David Laroche's Instagram account and develop Paradox's Instagram:
1. Deliver outstanding content by owning the creation process entirely and autonomously.
2. Curate and repurpose key video content into innovative formats.
3. Craft a forward-thinking editorial calendar aligned with overarching marketing strategies.
4. Implement robust iteration & testing protocols to crack the next viral content format.
5. Foster meaningful connections with subscribers and partners through impactful communication.
Elevate our community engagement:
1. Design and implement forward-thinking content strategies.
2. Keep up to date with trends to adapt our content.
Systemize excellence:
1. Delve into analytics to extract actionable insights from KPIs.
2. Seek and test high-performing content formats.
3. Optimize and redistribute top content regularly.
Be the first point of contact and our ambassador:
1. Lead the development of a robust online community through impactful engagement.
2. Manage and resolve customer concerns through social media.
Attract, find & Hire Great Talents:
1. Source talent in your own network.
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