Client: Gartner
Location: Barcelona, Spain
Job Category: Other
EU work permit required: Yes
Job Reference: 432752006002219417632460
Job Views: 2
Posted: 27.02.2025
Expiry Date: 13.04.2025
Job Description:
Description:
About Gartner Digital Markets: We are looking for a Senior Manager of Experimentation and Growth Strategy to lead all testing efforts across all marketing channels. This role will report to the Director of Marketing Operations. You’ll be responsible for driving an overall learning agenda for the marketing team through an organized set of frameworks and processes that layer in qualitative research, analytics, and experimentation. Ultimately, success will be based on generating actionable insights and ultimately improving user LTV and customer acquisition costs.
What You Will Do:
1. Develop a learning agenda roadmap across the entire marketing department that encompasses qualitative and quantitative methodologies, including partnering with market research, UX research, analytics, and other cross-functional teams.
2. Establish quarterly and yearly experimentation goals aimed at driving various business, brand, and customer-oriented objectives.
3. Champion a structured testing framework and submission process to ensure optimal learnings and become a centralized repository for best practices and proven results for the organization.
4. Build out testing roadmaps for marketing channels and work to align with the Product roadmap.
5. Build and own a centralized system to manage, archive, and share tests/insights.
6. Collaborate to understand where CRO testing can be a strong input into learning agendas.
7. Regularly report out on test results to key stakeholders and senior leadership.
8. Track incremental impact of testing over time.
What You Will Need:
1. 8-10 years of relevant experience, with a strong understanding of conversion optimization, marketing channels, and UX.
2. Ability to efficiently analyze data for insight and generate hypotheses for high velocity testing.
3. Strong competence with A/B testing tools, Analytics platforms, and CDPs.
4. Experience working in a return on ad spend (ROAS) performance marketing framework.
5. Experience working in a marketplace or lead generation business model.
6. Excellent communication skills and storytelling ability.
7. Excellent project management and prioritization skills.
What You’ll Find:
1. Limitless growth and learning opportunities.
2. A collaborative and positive culture - join a diverse team of professionals that are as smart and driven as you.
3. A chance to make an impact - your work will contribute directly to our strategy.
4. Frequent social activities such as movie night, laser tag, bowling, escape room, summer beach party, hiking & BBQ, and more!
5. Hybrid, virtual-first environment with flexibility, remote work, Friday afternoons free, and more.
6. Fresh fruit, snacks, selection of teas, fair trade organic coffee and a fridge full of beer for our Beer O’Clock on Friday afternoons.
What You’ll Receive:
1. Competitive compensation.
2. 23 days annual holiday, and additional days off for your birthday, 24th & 31st of December.
3. Private Medical and Dental Care.
4. Life and Disability Insurance.
5. Public Transport Subsidy.
6. Ticket Restaurant Card.
7. Childcare Vouchers (Ticket Guarderia).
8. IncentiFit - annual reimbursement for health-and-wellness-related activities.
9. Pension Scheme.
10. Tuition Reimbursement.
11. Employee Stock Purchase Plan.
12. Employee Assistance Program.
13. Gartner Gives Charity Match.
14. Relocation Assistance - a specialist to help you with all the appointments and paperwork.
What Are We:
1. Action Oriented: Deliver fast, get great results. We embrace the vision, roadmap to success and the action it takes to make it happen.
2. Intellectually Curious: Seek to learn, love to teach. We’re humble and embrace respectful, radical candor with a mindset of ongoing professional and personal development.
3. Collaborative: One team, shared mission. We welcome feedback and understand the value of working together to accomplish more than what is possible individually.
PLEASE NOTE:
Applications must be submitted in English. A valid EU visa/passport is required for this position.
Who Are We? Gartner delivers actionable, objective insight to executives and their teams. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s most critical priorities. We’ve grown exponentially since our founding in 1979 and we're proud to have nearly 16,000 associates globally that support our 14,000+ clients in more than 100 countries.
What Makes Gartner a Great Place to Work? Our teams are composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We believe that a variety of experiences makes us stronger—as individuals, as communities and as an organization. That’s why we're recognized worldwide as a great place to work year after year. We've been recognized by Fortune as one of the World’s Most.
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