About Amplifon
Amplifon is the world's leading hearing solutions provider, with a global presence and a commitment to improving lives through innovative solutions.
Job Summary
We are seeking an experienced Digital Marketing Specialist to join our team. This role will play a key part in shaping and executing our digital strategy, managing campaigns, and optimizing digital assets.
Main Responsibilities
* Develop comprehensive digital strategies that drive brand visibility, engagement, and conversions, aligned with overall business objectives.
* Analyze market trends, competitors, and consumer behavior to identify new opportunities for digital growth.
* Collaborate with media agencies to define digital budgets and set clear objectives for lead generation, appointments, sales, ROI, and CPA.
* Manage third-party relationships for lead acquisition and optimize campaign performance.
Requirements
* In-depth knowledge of the digital marketing ecosystem, with a focus on paid search (Google Ads, Search Ads 360, TikTok Business Manager, Meta Business Manager).
* Proficiency in Adobe Experience Manager and solid experience with Adobe Analytics.
* Excellent communication and presentation skills.
What We Offer
* A competitive salary: €60,000 - €80,000 per annum.
* The opportunity to work with a global leader in hearing solutions.
* A dynamic and supportive team environment.