As you contemplate your future, you might be asking yourself, what's the next step? Start your journey with us. We're seeking an experienced Online Marketing Analytics Manager to join our Marketing Performance organization in Barcelona (hybrid).
We're looking for a highly motivated and driven Online Marketing Analytics Manager to join one of the most talented Performance Marketing teams in Europe composed of Analysts, Data Scientists, Data Engineers and Measurement & Technology Product Owners.
The Marketing Analytics team members are passionate about data, statistical models, automation, technology and innovation and love to work in a collaborative and agile environment. In this role you will have the opportunity to drive how we can effectively scale our spend by 10X, by understanding key drivers for success.
This position will report directly to the Director of Performance Measurement and will have the opportunity to contribute across all our marketing channels.
About the Role
Key Responsibilities and Tasks:
* Shape the analytics and reporting strategy for our online marketing campaigns and ensure that long term value generation is achieved through meaningful insights and data driven decision making;
* Design and track experiments and help building a continuous test & learn agenda;
* Manage and grow team members, helping them to deliver robust and accurate analysis as well as insights at speed;
* Turn business questions into functional analysis, extract relevant and actionable insights working with data from different data sources using Python/R/SQL and work with your stakeholders to make them happen;
* Report on campaign overall performance to senior management – also working along with the marketing effectiveness manager on reporting on overall campaign performance from different angles (deterministic attribution, incrementality, experiments, etc);
About You
You need to have:
* Degree in a quantitative and/or technical field (Statistics, Mathematics, Physics, Computer Science, Engineering, etc.);
* Excellent analytical thinking, fluency in data analysis and data storytelling;
* Good understanding of digital marketing and marketing/ad-tech (tracking, funnels, kpi's, …);
* Comprehensive relevant work experience in similar positions in digital marketing;
* Excellent organizational skills and problem solving capabilities with keen attention to details;
* Experience using SQL;
* Knowledge of Python/R or similar programming languages;
* Knowledge of one or more data visualization tools (i.e. DataStudio, Tableau, PowerBI, etc.);
* A basic understanding of statistical techniques for purposes of interpreting summary metrics/confidence intervals as well as hypothesis testing;
* Innovative, curious and positive mindset focused on making things happen;
* Excellent communication & collaboration skills, giving and receiving feedback;
* Good written and verbal communication skills in English;
* A self-starter and team player, who also likes to have fun
About Us
eDreams ODIGEO offers: A rewarding Compensation package Prime Plus membership, Competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and the possibility of choosing your equipment and, even better, keeping it for free after 3 years.
We believe in having fun and connecting with colleagues Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key of our success.