What you´ll do
1. Steers excellence in implementation of category strategy in point of sale
2. Collaborates with sales and marketing teams for planning, budgeting, production, and implementation of all in-store activities
3. Collaborates with product managers and marketing team to implement sales promotions and product communication
4. Develops trade programs in line with sales strategy
5. Coordinates and monitors the execution of related sales activities
6. Collects and analyzes necessary information to identify opportunities
7. Supports Trade Marketing teams in the execution of the activities and in achieving their sales and budget objectives
8. Ensures that the desired product benefits and brand values/equity are properly communicated
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