International pharma company is looking for a Brand Manager. The job purpose is to manage the day-to-day marketing activities of the organization and mid / long-term marketing strategy for the company.
Key Responsibilities:
* Management of brands under their responsibility to achieve company objectives.
* Plan innovative growth strategies (product innovation, commercial, communication).
* Plan and supervise the execution of media plans.
* Define and ensure the execution of the communication elements (both in the media and at the point of sale) established in the Marketing Plan.
* Control marketing budget.
* Collect information from the market regarding brands and competition for decision making.
* Ensure development of the direct reports.
* Carry out and/or coordinate quantitative and/or qualitative market statistical analysis.
* Forecast analysis (Demand Forecast).
* Define and propose strategic actions for Marketing Plan.
* Analyze the impact on sales of marketing actions and consensus with the commercial area in the sales estimate.
* Organization and monitoring of various events.
Requirements:
* University degree.
* English Advanced.
* Experience 3-4 years (OTC, FMCG, Dermo cosmetic).
* Microsoft Office Advanced.
* Knowledge of digital marketing.
* Knowledge of analysis of market data (IMS, Nielsen).
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