Join to apply for the Brand Marketing Senior Specialist - FTC role at Beko Europe.
Brand Marketing Senior Specialist - Fixed Term Contract
Located in Barcelona, the main responsibilities will be to guarantee the development and implementation of Beko Europe Brands Communication Plans, in coordination with other disciplines of the Marketing Team, supporting overall business plans, Sales Team, and other related initiatives related to End Users and Consumer Care, according to Company objectives and Marketing Director guidelines.
Be responsible for evaluating and deploying communication strategy, executing with agencies and partners all Media & Digital initiatives to guarantee Brand Health Growth Plans besides business improvement related. Identify new opportunities to optimize awareness and Brands consideration and familiarity, to position them at an upper level, by deployment of strategic and tactical actions in a Brand and Product Communication level.
It is important to have previous expertise to get this new role, with impactful experiences in multinational brands. Required capabilities include Market Research, Media Planning, integral management of digital ecosystems (Social Media & Web), Digital & Influencers development, and tracking measurement to support the integration of RP initiatives into Communication plans to boost Brands journey.
* Strong skills to follow Digital Marketing and Website’s ecosystems, Branded Content, SEO / SEM, B2C Events activations as overall Paid & Own & Earned Media strategies.
* Proactive Support for all Marketing Department needs and plans.
* Teamwork profile, organized with analytics skills.
Education and Experience Requirements:
* Bachelor’s or master’s degree in marketing or a related field.
* Experience in Durable Goods markets in a Brand role is valuable.
* Fluent in English and Spanish mandatory. Catalan will be considered.
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