Deputy Tourism Director
Location: Barcelona, ES, 08430
Employment Type: Full Time
About the role
As our Deputy International Markets & Partnerships Director, you will be developing the international markets and partnerships strategy with the International Markets & Partnerships Director for the Village, focusing on various markets and exploring potential markets. You will also develop and maintain partnerships with key partners, including government entities, travel associations, airlines, hotel groups, etc., to drive successful business partnerships representing the business. You will also be responsible for reports focusing on International Markets and Partnerships working together with the Business Analysts.
Key responsibilities
The key responsibilities of this role will include some or all the following:
* Work closely with the Director leading the team to develop and execute a strategic plan that effectively targets international markets and partnerships, and meets sales objectives.
* Participate in decision-making processes, offering guidance and support to the Director.
* Responsible for team leadership and management:
* Inspire and guide a team, delegate tasks effectively, and make business decisions.
* Monitor the performance of the team and identify areas for improvement.
* Provide support and guidance to staff members to help them develop their skills and careers.
* Responsible for the strategy development and implementation for all segments (FIT, Leisure, MICE, HNW) in international markets with specific emphasis on:
* Manage the relationship with luxury Travel Agencies to ensure inclusion in all itineraries and travel programs.
* Management of a MICE operators portfolio, to identify any group in Spain and how to incorporate our Villages in their programmes.
* Strengthen relationships with Spanish and regional tourism institutions with a focus on international markets.
* Develop and implement B2B2C partnerships strategy with financial, mobility, and travel partners in international markets to negotiate, sign-off, and launch specific campaigns.
* Monitor partners' performance and ensure other KPIs are aligned with company objectives for the region.
* Develop and deliver a clear understanding of business goals to create action plans and execute implementation for the Spanish Villages across a market calendar.
* Work together with the Partnerships and International Markets Central Team to monitor and track performance of partners and campaigns.
* Develop strong relationships with internal stakeholders across business functions to ensure project quality and identification of follow-up business opportunities.
* Work closely with the Business Analyst and planner to control monthly reports by following internal processes to support short, medium, and long-term business planning.
* Manage and optimize the spend budget in collaboration with the business analyst and the team.
About You
We are looking for an individual who can display the following experience and skills:
* Experience in the international markets outbound tourism industry.
* Knowledge of international travellers, their profiles, and behaviour.
* Exceptional communication, collaboration, and project management skills.
* Strong self-starter with a high degree of initiative.
* Strategic mindset.
* Result-driven.
* Team development.
* Team player and proactive.
* Budget development.
* Adaptability to changing circumstances and environments.
* Project management skills (360° marketing approach).
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