Trade Marketing - IC Spain - Operator Manager Canal Organizado
Location: Viladecans, Spain
Time Type: Full-time
Posted On: 3 days ago
Job Requisition ID: R-98288
Job Purpose
If you are in the Unilever Ice Cream business or consider choosing to work for the Unilever Ice Cream business, you will work for the Global, leading Ice Cream player with €7.9bn Turn Over in 2023. The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace.
ABOUT ICE CREAM: Life Tastes Better With Ice Cream
Unilever Ice Cream is the largest global Ice Cream Company in the world, with over 100 years of experience delivering a diverse range of indulgent, yet responsible, craft food experiences and treats delighting consumers.
JOB PURPOSE:
Find your purpose at Unilever. Lead innovations that drive our business to win and grow. Learn from brilliant leaders and diverse colleagues in a global environment, becoming your best self.
KEY RESPONSIBILITIES:
1. Definition of the annual plan of the category adapted to the out-of-home channel, with priority focus on the convenience channel.
2. Design and develop action plans for the channel that include:
1. Segmentation and action plan by type of customer.
2. Definition of assortment / planogram (suitable products and formats).
3. Definition of visibility elements at point of sale.
4. Promotional policy.
5. Definition of the execution strategy of the distributor and sales force.
3. Lead the execution of strategic projects with sales teams aimed at winning at the point of sale.
4. Define the KPIs of execution of the annual strategic plan and define together with the systems team the reporting of those KPIs and subsequent follow up.
5. Work as a team with the sales and marketing team to define activation plans according to channel and customer needs, suitable for each brand.
6. Lead client meetings alongside key account managers to ensure alignment and strategic collaboration.
7. Oversee agency relationships, including campaign management, briefings, and project execution.
WHAT YOU NEED TO SUCCEED:
EXPERIENCES & QUALIFICATIONS
1. Degree in Business Administration, Economics, Marketing, or similar.
2. 5+ years of professional experience in a similar Trade Marketing position in the Away from Home channel. Very valuable experience in the impulse channel.
3. Experience in convenience channel.
4. Advanced level of Spanish and English.
5. High computer skills in PowerPoint (presentations) and Excel (analysis).
SKILLS
1. Person with a high component of leadership and proactivity and initiative.
2. Experience in managing projects with sales teams.
3. Proven experience in passion for growth and teamwork.
LEADERSHIP
1. Critical SOL (Standards of Leadership) Behaviors
1. PERSONAL MASTERY: Sets high standards for themselves. Has emotional intelligence to take feedback, manage mood and motivations, and build empathy for others.
2. PASSION FOR HIGH PERFORMANCE: Generates intensity and focus to motivate people to deliver results at speed.
3. TALENT CATALYST: Invests in people – coaches individuals and teams to realize their full potential.
4. PURPOSE & SERVICE: Has humility, understanding that leadership is service to others.
5. CONSUMER LOVE: Invests time inside and outside to understand the needs of consumers.
6. BUSINESS ACUMEN: Creates sustainable growth with purpose.
ADDITIONAL INFORMATION
Unilever embraces diversity and encourages applicants from all walks of life. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
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