🌱 At HEMAV we are an AgriTech SaaS company with LAYERS as a IA Platform focused in accurate Yield forecasting with the purpose of generating more food with less environmental impact.
🌾🛰️ We use a unique approach, based on Artificial Intelligence custom models per user, using satellite technology and other data sources (drone, meteo, soil, etc.). Users of our technology leverage their decision-making systems on information and knowledge generated on a field-by-field basis, withwith yield predictions as a core driver.
📊 LAYERS, our software, offers analytics to the agricultural sector with a large direct impact. We diferenciate 3 different Buyer Person: Field Management, Risk Management and Sustainability Controlers. For Field Management through our data predictions our users can improve the efficiency in logistics (harvest organization or season organization), or treatments (sowing, fertilization, irrigation, etc.) and generate estimations in yield (tonnes per hectare),. In Risk Management users, our data helps traders, insurance companies or corporations reducing their risk in their decisions related to field assets. And for Sustainability Controlers we help our customer to control and validate correct field assets.
We know that producers, the agroindustry itself, or even insurance companies and traders in the agronomical sector are facing three main challenges, with a large impact in their gross margin:
* Crop Management
* Production yield and logistics
* Economical yield
* Climate change risk assessment
💧 💚 LAYERS helps minimize these risks through high-quality continuous monitoring and predictions. We want to make LAYERS the core of all yield-related decisions in the agribusiness value-chain using data and statistics. Our slogan is "Reshaping the future increasing land efficiency"
👾 The LAYERS Revenue Team is the key area of the company with 3 different areas: New sales, Distibutor Support and Customer Success. Yearly, quarterly, monthly and weekly intervals are the heart-bump of our sales processes.
* New Sales Team is composed by Regional Account Executives and Account Executives responsible for new customers and new distributors signatures.
* Succes Team is composed by Customer Success Managers (CSM) by region that leads Project Teams of PM and Data Analyst and is responsible for renewals and upselling of our Corporate customers
* Distibutor Support Team is responsible for renewals and upselling of our Distributor Channel
🌎🌏🌍LAYERS is composed of a web-app and also a mobile-app. Our software constitutes the heart of the customer ecosystem where data analysis and prognosis is presented in analytical and insightful web dashboard formats. Thanks to this, our customers can monitor their crops and perform better business decisions in their agro-industrial companies.
💚 The HEMAV family is currently composed of a team of around 40 persons with offices in Spain, Brazil, Argentina and the USA. We have around 12 regional partners distributed between more than 24 countries in Europe, America and Africa. More than 5,000 users have access to the platform with service in 5 million Hectares.
❤️ HEMAV values are:
* Teamwork: We are a family and we work together to achieve our accuracy
* Passion: We wake up every morning to change the world 💚🌍💧
* Simplicity: Less is more. Technology should simplify our lives, not complicate it
* Excellence: We pursue our best version and learn from our values. Accuracy is our Uniqueness
* Integrity: What you see is what we are
* Innovation: We have a creative attitude against challenges
Tasks
🖥️ Position
🎯 What is your mission in HEMAV?
As Chief Revenue Officer (CRO), you will be responsible for all revenue-generating activities across HEMAV, driving sustainable growth and expansion of our LAYERS® platform globally. Your mission is to scale our revenue operations from current €2.4M ARR to 4.5M ARR in 2025 and €10M+ ARR by 2027, while maintaining our high customer satisfaction and retention rates. We're looking for a sales leader who can win over the team, customers, and industry.
You will lead and align all revenue-related functions, including sales, customer success, and strategic partnerships. Working closely with the CEO and product teams, you'll help shape HEMAV's go-to-market strategy and execute our ambitious growth plans across multiple geographies and agricultural sectors.
The current ticket size is between 30 and 200k€/yr, sales volume 3-8 sales per month and deal cycle between 6 and 8 months. With you we aim to improve all those.
✍🏽 Tasks
Specifically, this person will:
* Design and execute comprehensive revenue generation strategies across all markets and product lines
* Lead and scale the global sales organization, including direct sales, channel partnerships, and distributor relationships
* Oversee the development and implementation of the BE HEMAV Accelerator Program globally
* Drive the expansion of TRACE-TECH and sustainability solutions across our customer base
* Build and manage relationships with key strategic accounts and partners
* Develop and optimize pricing strategies across different market segments and geographies
* Create and implement sales processes that are scalable and repeatable across regions
* Collaborate with Product and Customer Success teams to ensure strong product-market fit and customer satisfaction
* Monitor and report on key revenue metrics, providing insights and recommendations to the executive team
⚙️ Responsibilities and functions:
* Revenue Leadership: Full P&L responsibility for all revenue streams, including setting and achieving aggressive growth targets
* Team Building: Recruit, develop, and lead high-performing revenue teams across multiple geographies
* Strategy Development: Create and execute go-to-market strategies for new markets and products
* Partnership Management: Develop and maintain strategic partnerships with key industry players
* Market Intelligence: Stay current with agricultural technology trends and competitive landscape
* Board Reporting: Present revenue performance and forecasts to the board and investors
📅 Time
This is a permanent position with immediate start date.
🏅 How will this role be evaluated?
At HEMAV we work under the OKR framework, within it there are:
* Personal goals established with the CEO
* Team goals aligned with company revenue targets
* Company goals tied to ARR and growth metrics
📍 Location: BCN Timezone +/-3h - Hybrid Work Model
While we embrace remote work, regular presence at key office locations will be required for team leadership and strategic meetings.
High attendance to the office shall be expected during the first 3-6 months as this key position will carry a heavy responsibility not only from a revenue.
Requirements
🏅 Technical Skills
10+ years of experience in B2B SaaS sales leadership roles
Proven track record of scaling revenue operations from ~€1M+ to ~€10M+ ARR
Strong understanding of enterprise sales cycles and B2B SaaS metrics
Experience with international markets, particularly in LATAM and Europe
Proven ability to build and manage distributor networks
Knowledge of CRM systems and sales operations tools
Experience with customer success and account management strategies
Multi-lingual capabilities (English, Spanish, Portuguese)
Nice to have:
Experience in AgTech or precision agriculture industry
Background in sustainability or ESG initiatives
Knowledge of blockchain technology applications in agriculture
Understanding of AI/ML technologies and their business applications
Experience with predictive analytics or data science products
MBA or relevant advanced degree
Fluent in Portuguese
💚 Soft Skills
* Strategic thinking and business acumen
* Strong leadership and team building capabilities
* Excellence in communication and presentation skills
* Results-driven with a track record of exceeding targets
* Cultural sensitivity and international business experience
* Entrepreneurial mindset and growth orientation
* Change management and organizational development skills
* Fluent in Spanish and English
Benefits
Some of the things you should consider when joining our team are:
* Competitive base salary with performance-based bonus structure
* Equity participation in a high-growth AgTech company
* Flexible work hours and hybrid work model
* Comprehensive health and benefits package
* Professional development opportunities
* International travel opportunities
* Impact-driven work environment
Our hiring process has been refined along the time and includes the following steps:
1. Initial conversation with CEO to present the company and position
2. Strategic assessment with key stakeholders
3. Leadership and vision presentation
4. Final round with board members
5. Offer and onboarding
Join HEMAV Technology as Chief Revenue Officer and lead our mission to reshape the future of agriculture through AI-powered solutions. Your leadership will be crucial in scaling our impact across global markets while maintaining our commitment to sustainability and excellence. Apply now!