Overview
Are you interested in a career in a unique opportunity to join the sales team in a strategic channel in PepsiCo? Then now is the time to explore the opportunities of PepsiCo: join us as the next Trade & Shopper Marketing Specialist (Traditional Trade)- Temporary. Working with inspiring and experienced colleagues, you'll find that the atmosphere in our offices in Madrid, Barcelona and Vitoria is informal and engaging. With an active, get-things-done culture, this is a place where your dynamism and agility will make a difference.
Your mission: In this role, you will ensure the seamless execution of the Traditional Trade (DTS) commercial calendar for Snacks, optimizing Direct and Indirect Routes. As the bridge between Brand Strategy and Sales Execution, you will align assortment and in-store actions with the consumer agenda and channel priorities while maximizing visibility and impact at the point of sale through effective sales team communication. The duration of the position is of 1 year.
Responsibilities
Your day to day with us:
* Develop and execute the Traditional Trade calendar for Snacks, optimizing Direct and Indirect Routes while aligning with consumer trends and sales regulations.
* Integrate shopper, consumer, and client needs to maximize business impact, ensuring a strong market presence.
* Clearly communicate the Channel calendar to Sales teams, prioritizing key messages for maximum effectiveness.
* Analyze and share valuable market intelligence with Marketing, Shopper, Revenue, and Sales teams to fuel strategic decision-making.
* Present performance insights and key analyses in high-level forums, including TT Staffs and sales meetings.
* Design and implement cost-effective, high-impact point-of-sale (POS) materials that drive shopper engagement.
* Develop programs and initiatives to drive Net Revenue and Profit growth within the Traditional Trade channel.
* Identify new opportunities and create strategic channel programs to achieve long-term business objectives and in-store excellence.
Qualifications
What will you need to succeed?
* 4+ years of experience in Trade Marketing, Shopper Marketing, Sales, Category Management, or Marketing.
* Cross-functional expertise, with the ability to collaborate across departments and drive business impact.
* Strong influencing skills, capable of effectively communicating with senior stakeholders.
* Strategic mindset, balancing short-term sales goals with long-term brand growth.
* Excellent communication skills in both Spanish and English.
Don’t worry if your experience isn’t a perfect match - if you’re excited about the role, we’d love to hear from you!
What makes us different?
* Hybrid working model: combination of remote and collaborative office experience to enable innovation.
* Flexible work schedule.
* Professional growth possibilities & learning opportunities.
* Volunteering opportunities to help external communities.
* Space to be you to promote our Diversity & Inclusion strategy.
Being you at PepsiCo:
PepsiCo is an equal opportunity employer, we foster the inclusion of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.
Planet + People:
PepsiCo Positive (pep+) is how we’ll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system.
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